Food videos are one of the most essential and popular video categories. Several food videos became viral during the pandemic as people looked out for some recreation at home. Also, many people are looking for options to stay healthy, and for that, they need a specialized diet. With food videos, you can cater to all kinds of people. From the ones looking for healthy recipes to those who want to prepare an extravagant meal for the festival, you can cater to them.
There are different ways to record a food video. You can either make a time-lapse video where you can quickly show the mixing of different ingredients to come up with a final dish, or you can make an elaborate video explaining the process of making that dish in much detail. People love food videos as it gives them an easy solution to the hectic food-making process. However, whatever you cook in your food video should look delicious. There are some tips that you can incorporate while shooting your food videos.
Tips to Make Great Food Recipe Videos
There are different ways of creating a delightful food video. You can experiment your way around and then stick with a formula that works well for you. Let’s check out some of the tips that will help you in creating some of the best food recipe videos:
Shoot From Above
Taking the bird-eye view shot of the food you want to include in your video is always a great option. It will give your viewers a great view of your food, and they will be tempted to watch the video till the end. A top-down perspective keeps the audience intrigued, and you can make the most out of that technique.
Also, it is always advisable to include your hands in the video as it gives the audience an impression that they are holding the food, making the video more enjoyable. You can use a tripod stand to click a bird-eye view picture of the food or record a video from that angle.
Shoot From all The Angles
While a top-down approach can work wonders for your video, you must not forget to shoot the video from all sides. It would help make sure that every aspect of the food you are trying to capture must be visible in the video.
For instance, if you are making a video of a cake, you must make sure that you show your viewers all the layers of the cake. You must also focus on the most delicious part of the food item. In this case, you must focus on the icing or any sprinklers that you add to the cake. It is essential to include a mix of shots so that the viewers do not miss any part of the delicacy.
Make Use of Props
Using props in a food recipe video is the best thing you can do in a food recipe video. For instance, if you are making a pumpkin pie in your video, you can add to the aesthetics by placing a few nicely diced pumpkin pieces in the background. Many people add flowers and small fruits to enhance the appeal of their videos.
You can also show some necessary steps in detail as sometimes they can be addictive. There are several videos where pastry chefs knead the dough so well that people watch that portion of the video in a loop. However, you must make sure that the props you are using are in sync with the dish you are preparing.
Start With The Tastiest Part
It is essential for every food video that you should start with the tastiest part. You can use free editing software to place the fancy food image or footage at the beginning of the video. You can then show the entire process of making the whole dish. Showing the final product will stir different emotions in your audience, and they will want to know more.
They might get so excited that they want to make the dish independently. You can also add a text title to show your viewers what you have made. This will also give a hint to your audience, and they will have a slight idea of what they can expect from the video.
Give Clear Instructions
A food recipe video is of no use if your viewers cannot follow the steps you take to make the particular dish. It would be best if you spoke very clearly while giving instructions on how the food has to be made.
Additionally, you can add small phrases and text to each frame so that the viewers can refer to the text if they don’t understand what is being spoken. While most of your viewers will watch the video to enjoy the process, some people might genuinely be interested in replicating your dish.
Therefore, you should make your instructions clear for them. You don’t have to provide text references for every step that you take, but you should give them enough information so that they will be able to replicate the dish. Alternatively, you can add the list of ingredients and a written way to cook the meal at the end of the video. This way, the viewers can keep that section of your video handy.
Use Time-Lapse
Time-lapse is one of the most exciting ways of making a food recipe video. Using time-lapse, you can include several shots of your food video in a short period. Also, the viewability of the video increases if the video is short. You must try to capitalize on the opportunity and create a brief yet exciting video. You can use time-lapse to cut short the unnecessary parts of the video like the cutting of vegetables, etc.
Use Slow Motion
Several scenes in a food video will look great if recorded in slow motion. For instance, you can record those videos in slow motion if you make doughnuts and add chocolate to the top. You can even show the kneading of dough in slow motion. If appropriately used, slow-motion can enhance the appeal of your videos.
Conclusion
Food videos are an exciting way to reach out to your audience and give them what they want. You can experiment with unusual food combinations and then develop a video that engages well with your audience. You can try different angles and shots to create a video that looks great and provides some utility to the viewers.
The best thing about food videos is that you can experiment and develop exciting outcomes. If you use all the tips mentioned above, you will be able to ace your food recipe videos with ease.
